5 min read

Anyword Review: Could this be the best AI copywriting tool? (2023)

Written by
Marty Youssef
Updated on
December 19, 2022
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Anyword is a copywriting tool that can help you write anything from copy for your landing page to your Google ads. But is it the best AI copywriting tool in 2022? In this Anyword review, we will look at the tool and compare it to some of the other great AI copywriting tools on the market. We will also discuss the pros and cons of using Anyword and help you figure out if it is the right tool for you.

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Table of content

What is Anyword?

Anyword is a copywriting tool that helps you generate and optimize your content with the help of artificial intelligence (AI).

Anyword is a useful tool for all types of people. If you are a marketer, it can help you write copy for your landing pages, email subject lines, ad copy and much more. Anyword claims on their website that marketers using Anyword see an average increase of 30% in conversion rates. If you are a student, Anyword can help you improve your essay writing skills. And if you are a blogger, Anyword is perfect if you want to write blog posts.

If you want to learn more how Anyword works and how it can help with your copywriting, then keep reading this Anyword review.

What can be created with Anyword?

Anyword can create a range of different types of content, including:

1. Ad Copy for Ad Accounts:

Ads are a powerful way to generate engagement from your audience. Using Anyword you can write engaging ad copies for Facebook Ad copy program, Instagram, Google, and more.

2. Landing and Product Pages:

Landing pages and product pages are important for capturing leads and converting them into customers. With Anyword, you can generate new landing page copy that will help you increase your sales.

Anyword also allows you to create content in different languages so that you can target a larger audience. This includes languages such as English, Spanish, French, Italian, and German.

3. Blog Posts:

Blogging is one of the most effective ways to build an audience and share your ideas with the world. But writing a blog post can be a lot of work, especially if you don’t have any good ideas. That’s where Anyword comes in. It allows you to create professional-looking blog posts without having to spend hours writing them.

To use the tool, all you need is a headline or topic idea and Anyword will do the rest. You can choose from different styles of content such as lists (like this post), how-to articles, news stories, and more.

Continue to our next section of this Anyword review, where we walkthrough how to generate a blog post in more depth.

4. Email Marketing with Catchy Email Subject Lines:

Email marketing is a great way to stay in touch with your audience and keep them updated on your latest news and offers. But to create marketing text for a predictive performance score that will get people to open it can be tough through the different marketing channels. That’s where Anyword comes in. The tool allows you to create highly engaging email subject lines that will grab people's attention and get them to open your email.

Once they’ve opened up the message, Anyword can help you craft an engaging body that will make people want to click through and find out more about what you have to say. It also allows you to create templates for different types of emails such as newsletters or promotional messages so that all of your messages look professional and on-brand.

5. SMS:

SMS is a great way to reach out to your audience and get them excited about your product or service. With Anyword, you can create SMS messages that will motivate people to take action and buy from you.

The tool also allows you to create automated messages that are sent out at specific times or when certain conditions are met. This can be a great way to keep your audience engaged and informed about what's going on with your business.

Interested in trying Anyword? Sign up for a free account.

How does Anyword work?

To use Anyword, all you need to do is sign up for a free account.

For this review, I will run you through how to generate content for a new blog post using Anyword. To get started visit the blog wizard section on your dashboard to start a new blog project.

Anyword Blog Wizard
The Anyword Blog Wizard

Step 1: Describe the blog post

In the first section, you will be prompted to enter a description of the blog post you'd like to create. You'll also be asked to enter the industry in which you are writing for.

Anyword Blog Description Section
Describe your blog

You also have the option to enter SEO keywords to help Anyword further refine the content for you.

Anyword Blog SEO Keywords
Add SEO keywords

Step 2: Generate a title for the blog post

In the next section, the AI will generate a few titles for you blog post based on the description you provided in step 1. The number to the right of each title is called a 'predictive performance score' which tells you likely people are to click on your blog in Google search. The higher the score, the more likely someone will click on your blog post.

You can edit any of the titles and immediately get a new predictive performance score.

You can also add your own title if you prefer and the AI will generate a predictive performance score for it.

You can generate as many titles as you'd like by simply clicking the 'generate more' button at the top right hand side of the section.

We found this section great for helping you generate ideas for our blog post.

Anyword Blog Titles Generated
Pick a title from the list generated

Step 3: Generate an outline for the blog post

Once you select a title in step 2, the AI will generate an outline for the blog post based on the title selected and your description in step 1.

You can edit or delete any of the section headlines if you'd like to make changes. You can also add your own section at the bottom of the section.

Anyword Blog Outline Generated
Pick an outline from the list generated

Step 4: Generate an intro paragraph for the blog post

Next, the AI will generate a few intro paragraphs for you. You can edit these intro paragraphs by simply clicking on any of them. You can also get the AI to create more paragraphs by clicking the 'generate more' button. Each intro paragraph is given a predictive performance score.

Anyword Blog Intro Paragraph
Pick one of the intro paragraphs generated

Step 5: Continue to the editor

Once you are ready, hit the 'continue to the editor' button and you are taken to the editor. Here you'll see your title, intro paragraph and your paragraph section you generated in the last few steps.

For each paragraph section you can easily generate copy by simply hitting the blue 'generate' button on the right hand side of each paragraph section. You can always hit the 'start over' button to generate new copy for that section if you aren't happy with the first copy provided. If you'd like the AI to continue writing more copy for the section just hit the blue 'continue' button and it will generate more copy for the section.

You can adjust the length of the copy generated for each section by selecting either short, medium or long from the options.

If you'd like to rephrase any sentences all you need to do is highlight the sentence and click the blue 'rephrase' button that should appear over the section.

If you'd like to check if any of your copy was plagiarised, you can click the small magnifying glass icon on the left hand side of the section and the AI will let you know.

Anyword Blog Editor
Generate content and edit your blog

Step 6: Copy your new content to your blog

Once you are happy with the copy for your new blog post, we found it really easy to click the copy icon at the top right hand corner of the dashboard. This lets you copy the entire copy and paste it either to your content management system or to a Google doc.

Interested in trying Anyword? Sign up for a free account.

Anyword Pricing

Anyword offers three pricing plans:

1. Free Plan with 1,000 word credits per month

2. Basic Plan with 15,000 word credits for $19 USD per month

3. Data-Driven Plan with 30,000 word credit for $99 USD per month or unlimited words for $399 USD per month

4. Enterprise Plan with unlimited words based on custom pricing plans

List of Anyword Pricing Plans

Free Plan:

The free plan is perfect if you want to trial Anyword without committing to a paid plan. There is no time limit and no credit card required to trial it. You receive 1,000 free word credits per month, basic copywriting tools and the blog wizard. You don't get access to the instant score and analytics tools though.

Basic Plan:

The basic plan starts at $19 per month for 15,000 word credits. You can increase your word limit to 200,000 words per month, however your monthly charge will increase to $149 per month. You get access to the same features in the free plan.

Data-Driven Plan:

The data-driven plan starts at $99 per month for 30,000 word credits. You get access to data-driven copywriting tools which essentially means you get access to Anyword's massive proprietary machine learning data sets that lets you write more effective copy. You also get access to the Predictive Performance Score tool which uses 2 billion data points to evaluate the copy variations for engagement. You can also write copy for over 25 languages, although this feature is still in beta.

Enterprise Plan:

Anyword has enterprise plans which provides more robust features for larger organisations. These plans offer things like API access, integrations with your Facebook and Google ad accounts and multiple user seats on the platform. You will need to book a demo to receive custom pricing for this plan.

Interested in trying Anyword? Sign up for a free account.

Anyword alternatives

Anyword vs Jasper AI

Jasper AI is an Anyword alternative and is one of the most popular copywriting tools on the market. Jasper AI has over 50 content templates to choose from which is a fair more than what Anyword offers. Jasper AI also integrates with Surfer SEO, a search engine optimization tool which makes it very useful for bloggers and marketers.

To learn more you can read our Jasper AI review.

Anyword vs Copy AI

Copy AI is another popular Anyword alternative that helps you create high-quality content quickly and easily. Copy AI has over 90 tools and templates which again like Jasper AI is a fair more than what Anyword offers. Copy AI also claims to have over 1,000,000 professionals and teams using the tool.

To learn more you can read our review..

Anyword vs Rytr

Rytr is yet another Anyword alternative that offers relatively similar features to help marketers and bloggers save time when creating content. Like Anyword, Rytr also has a free trial period that lets you try it out before committing to a paid plan.

To learn more you can read our Rytr review.


To wrap up this Anyword review, let's answer the questions: Could Anyword be the best AI copywriting tool in 2022?

We think it is definitely one of the better AI copywriting tools on the market but may be a little less feature rich than some of its competitors.

That being said, Anyword does boost tonnes of useful features to help you create blog posts, landing page copy, ad copy and much more.

Interested in trying Anyword? Sign up for a free account.
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